GIFs and Animation Popularity Soars on the Web
Animated GIFs and animations are becoming increasingly popular on the web, with platforms like Tenor and GIPHY leading the charge.
These platforms allow users to easily create and share animated GIFs, which are short, looping videos that can be used to express emotions, reactions, or tell stories.
Tenor, the maker of the popular GIF Keyboard, has seen a surge in usage of its GIF search engine, with over 400 million searches per month. GIPHY, another popular GIF platform, has over 500 million daily active users. The popularity of GIFs and animations is due in part to their ability to convey emotions and reactions in a more expressive way than text or static images. They are also easy to share on social media and messaging platforms.
As the popularity of GIFs and animations continues to grow, we can expect to see more and more of them being used in a variety of online contexts, from social media to marketing campaigns.
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